Respect common sense, fear the market, compliance first reputation worldwide

As said by Ms. Wang Jingbo, co-founder, Chairman and CEO of Noah Holdings, Noah always adheres to compliance operations as the bottom line, respects the common sense of the financial industry, has never set up a capital pool, refuses to leverage capital allocation, insists on not just trading, and does not carry out any form of cross-border capital operations. Always adhere to research and product quality first, continue to deepen investor education, with professional asset allocation capabilities to meet the wealth management needs of customers, to achieve long-term sustainable growth of wealth.

In April this year, Noah's Smile Fund was invited to join the "China Fund Industry Investment and Education Alliance" established by China Fund News, in order to create high-quality investment and education accompanying content through professional investment service capabilities, improve the coverage and influence of investor education activities, jointly promote investor education work, and practice corporate investment and education responsibilities; In August, for the first time, Noah won the Forbes China 2023 Employer of the Year Award for Best Innovative Practices in China, highlighting Noah's efforts to build a culture and work environment of talent equality, respect, inclusiveness and diversity. At the same time, Noah continues to promote the practical combination of investment products and ESG concept. According to the latest Sustainable Development Report, Noah Holdings has signed 26 management institutions that have signed PRI or implemented ESG principles, and the relevant asset management scale has reached 24,324.13 billion yuan. Gopher Assets has signed or implemented ESG related management principles of 16 management institutions, the relevant asset management scale also reached 5058.77 billion yuan.

Looking ahead, Ms. Wang Jingbo, co-founder, Chairman and CEO of Noah Holdings, once again stressed that we will continue to strengthen investment and research construction, and protect clients' hard-won funds by optimizing asset allocation recommendations, which is Noah's unique advantage as a trusted wealth management platform.